Gold :
Because of the softness of pure gold, it is alloyed with silver, copper or palladium. The proportion of these other metals give yellow, white gold.
Without precision, the gold used in jewelry is 18 K, corresponding to 75% pure gold.
Color :
White diamonds color range from D (colorless, the purest white) to Z (light color).
D, E and F are colorless diamonds, G, H , I and J are near colorless , K and L are faint color, M to Z have a light color.
Sapphire :
Sapphire is a gemstone of the family of the mineral corundum. The most famous color for Sapphire is blue, but trace amounts of other elements can give yellow, purple, orange, or greenish sapphires.
In the case of chromium impurities in corundum it would be called a called a Ruby. Sapphires are found in Sri Lanka, Myanmar or Australia.